Intro
Tiége Hanley is a skincare company for men funded by influencer Aaron Marino. They make proven skincare systems that remove the guesswork of building a personalized routine.
We made 3 product render with the intention of showing the product in a natural environment, on their own and as a kit.
We made 3 product render with the intention of showing the product in a natural environment, on their own and as a kit.
The challenge:
Turning an everyday product into a subject of interest
Tiége Hanley excels in the quality of their products, but the bottle they come in hardly represents this fact.
For this series of renders, we had to show the product in an environment that conveyed it's high quality, natural ingredients and ease of use.
For this series of renders, we had to show the product in an environment that conveyed it's high quality, natural ingredients and ease of use.
The process:
High-quality and beautifully lit environments
One of the main tools us Render Artists have to convey the product quality through images is the scene's lighting.
In this case, we went for a high-contrast lighting to highlight the exclusivity of the skincare treatment.
In this case, we went for a high-contrast lighting to highlight the exclusivity of the skincare treatment.
The result:
Creativity and experimentation as the cornerstone of this project.
The final results were three unique renders with a very distinctive look from those of the competition.
They combined the sophistication of human-made environments, mixed with the chaos and randomness of nature, creating a beautiful metaphor for the composition of the cosmetic.
They combined the sophistication of human-made environments, mixed with the chaos and randomness of nature, creating a beautiful metaphor for the composition of the cosmetic.
